Marketing Information

RMD Entertainment Group (PINKSHEETS: RMDN) and Massive G Media Corp., (PINKSHEETS: MSGM) announced today the cementing of a Joint Venture Agreement ("JV d/b/a MOTV") between the majority shareholders of RMDN, MSGM, Mecanismo (USA) Corp., and an unnamed private equity group. The JV will distribute MOTV Hip Hop programming on Cable, Internet, IPTV and Cell Phones/PDAs.

The JV d/b/a MOTV is unique because of its irreverent, highly stylized program content that can be experienced on multiple media platforms. The JV has been demonstrating a layering technique of combining, initiating and dynamically fine tuning a campaign with MOTV content, adding the ability to accurately target cable subscribers (in some cases down to a single zip co...

Technology Vertical Network pioneer, NetShelter, Inc., today announced that in less than a year, its Branded Network (NSBN) has grown to 65 tech sites attracting 25 million global unique visitors.

NSBN has selectively grown by adding sites that are most attractive to advertisers trying to reach specific audiences of technology users. For example, it has just signed The Developer Shed Network (www.devshed.com, www.aspfree.com, www.devarticles.com, www.scripts.com, www.devhardware.com, www.seochat.com, www.itmarketplace.com) which adds 679,000 unique global visitors. Along with NSBN's existing stable of developer sites such as DaniWeb.com, OSDir.com, OSNews.com, ProgrammersHeaven.com, HowtoForge.com, OS...

Video games are becoming a full-fledged advertising channel. This year, advertisers will increase spending in games by 45%, to $502 million.

A widening audience, especially women and older gamers, the growth of games with online connectivity, and the need for game developers to offset escalating production costs will be the primary drivers of growth, according to eMarketer's report Video Game Advertising: Getting to the Next Level.

eMarketer projects that $295 million of the 2007 total will be spent on in-game advertising and that spending on advergaming (the creation of games for the purpose of promoting a brand) will reach $207 million. By 2011, the balance between the two will have shifted significantly. US spending on advergaming will climb to $344 million in 2011, but US spending on in-game advertising will climb faster, reaching a total of $625 million that year.

"A...

PennySaverUSA.com, the Web site of the shopper publications of Harte-Hanks, Inc. (NYSE: HHS), has announced it is working with Google to provide coupons and other local business data collected by Harte-Hanks-owned shopper publications The PennySaver and The Flyer and from affiliate publishers of PennySaverUSA.com. These local business listings and offers will appear on Google Maps search results when a consumer is searching for related information.

According to the agreement, Google will receive coupons and various business data online from PennySaverUSA.com and its affiliate publishers, including business name, mailing address, telephone number(s), e-mail address, hours of operation, payment methods and other relevant data. The coupons offer savings from local small and medium-sized businesses all across the United States, from dry cleaners to dentists and fro...

The Webby Awards, the leading international honor for the Web, today recognized OR-Live.com presents MRI-Guided Brain Tumor Removal with Cortical Mapping as an Official Honoree, a distinction that recognizes work exhibiting remarkable achievement.

Hailed as the "Oscars of the Internet" by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Interactive Advertising, Online Film & Video, and Mobile Websites. The awards are judged by the International Academy of Digital Arts & Sciences, a global organization that includes David Bowie, Harvey Weinstein, Arianna Huffington, Matt Groening, Jamie Oliver, Internet inventor Vinton Cerf, and RealNetworks CEO Rob Glaser.

"The Webby Awards honors the outstanding work that is setting the standards for the Internet," said David-Michel Davies, executive director of The Webby Awards. "OR-Live.com presents MRI-Guided

IWT Tesoro Corporation (OTCBB: IWTT), a market leader in wholesale distribution and merchandising of ceramic, porcelain, and natural stone floor and wall tiles, announces that it is has contracted with Global Media Fund, Inc.(GMF). GMF will provide $5 million worth of nationally syndicated newspaper features, nationally syndicated radio features and other pre-paid media over the next three years using GMF's currently utilized, industry standard advertising rates. The agreement calls for the regular distribution of feature articles to approximately 10,000 newspapers, news and wire services, industry journals, and consumer publications. The campaign also includes support for Tesoro's distribution channels and wholesale customers. In addition, GMF will coordinate an annual conference specifically focused on meeting Tesoro customer needs and showcasing the company's ...

Claritas Inc., the premier provider of intelligent marketing information and target marketing services, announced today it had entered into an agreement with PRO Group, a leading co-op for independent consumer electronics retailers, to provide its membership with targeted marketing information developed from the PRIZM® NE lifestyle segmentation system.

Neil Portnoy, Claritas Assistant Vice President, Consumer Durables, said the PRIZM NE data will be utilized to create custom segments based on data from PRO Group members' customer files. He added that the analysis of the customer data, which is being funded by a major electronics manufacturer, is currently underway.

"This level of cooperation between retailers and manufacturers is groundbreaking and will result in the execution of target marketing strategies aimed at upscale consumers in all trade areas where PRO Group retailers are located," Portnoy said. "PRO Group retailers will drive more foot-traffic into stores," cont...

Superwire, Inc. (PINKSHEETS: SUPI) ExtreamTV is pleased to announce that Superwire, Inc. and ETV have executed documentation providing for ETV to become a wholly owned subsidiary of Superwire, and are moving toward closing the transaction.

The merger provides the resources to expand ETV's customer base by completing the installation of rooms currently under contract and capturing additional units currently in negotiation. ETV's approach for 2007 includes a 32" LCD TV with each sale to make the sale more attractive and the improved digital viewing will increase on-screen product purchases. In 2007 ETV will increase the current footprint from the mid-Atlantic and Southeast to the Southwest and West Coast by significantly adding to its sales force.

The Company's sales organization is focused on developing relationships with multi-property owners and manag...

As a pioneer in creating an open source community for professional email marketers, Dot Email has launched a new program to provide free advertising on the site for industry providers. It is another way the site's creators are committed to promoting email marketing best practices and the industry vendors that support them and their philosophies, ultimately creating a win-win situation for everyone.

BUT I THOUGHT NOTHING IN LIFE WAS FREE...

"This is a call to action. By providing Dot Email with an ad, a company shows their support for this open source community concept," says Elie Ashery, President and CEO of Gold Lasso, LLC and creator of Dot Email. "I wanted a platform that was conducive to an uninhibited free flow of ideas and opinions. I think this is a key element to growing the industry and helping people become efficient, savvier marketers."

To date,...

For the first time in any U.S. radio market, Q101 (WKQX-FM) and program sponsor Verizon Wireless are bringing listeners the musical journey of an up-and-coming Chicago alternative rock band through fully integrated media channels. The on-line "Breaking the Band" reality show at Q101.com began March 12 and combines live and studio performances along with videos and MP3s; on-line band diaries and "home movies"; fan interaction through video and text message alerts for new Web entries; and a CD launch meet and greet at a Verizon Wireless retail location.

"The competition for listeners is greater than ever," said Lance Richard, Director of Sales for Emmis Communication's WKQX-FM and WLUP-FM. "Emmis' 360-degree marketing model is rooted in the idea that we need to be everywhere the consumer is on his or her time. By integrating multiple marketing solutions such as radio, on-line, texting and retail options, we custom-fit a program to people's lifestyles and create powerful multi-chan...