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Brand Management

We have 1 page of Brand Management Articles.

1.) B to B - UPS.(Brands)(marketing management)

Over one day ago | Mon Oct 22 0:00:00 PDT 2007

October 22, 2007 -- Byline: Mary Ellen Podmolik Five years ago, United Parcel Service of America asked "What Can Brown Do for You?'' in what became a signature...

2.) Business Wire - Research and Markets: Brand Management 101: 101 Lessons from Real-World Marketing

Over one day ago | Tue Oct 2 0:00:00 PDT 2007

October 2, 2007 -- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c70122) has announced the addition of Brand Management 101: 101...

3.) US Banker - Driving Growth Through Marketing

Over one day ago | Thu Feb 1 0:00:00 PST 2007

February 1, 2007 -- Growth remains a top concern in banking, with many looking to marketing to be a key driver. While marketing can be a successful tool, it also can be...

4.) Business Wire - Fonality Adds Marketing and Branding Firepower to Management Team

Over one day ago | Mon Nov 13 0:00:00 PST 2006

November 13, 2006 -- Arnold Waldstein Joins Fonality as SVP of Marketing LOS ANGELES -- Fonality([R]), a leader in open source, Asterisk([R])-based IP telephony...

5.) Journal of Advertising Research - Culture and Consumption II: Markets, Meaning, and Brand Management.

Over one day ago | Fri Sep 1 0:00:00 PDT 2006

September 1, 2006 -- Culture and Consumption II: Markets, Meaning, and Brand Management by Grant McCracken Indiana University Press, July 30, 2005, ISBN:...

6.) PR Newswire - Alon USA Announces New Management for Alon's Branded Marketing and Retail Operations

Over one day ago | Fri May 9 0:00:00 PDT 2008

May 9, 2008 -- DALLAS, May 9 /PRNewswire-FirstCall/ -- Alon USA Energy, Inc. ("Alon") today announced that Kyle McKeen, 44, has re-joined Alon USA as...

7.) Business Wire - Michael Donahue, Global Expert in Brand Management, Brand Reputation and Market Dynamics, Joins Board of Z Trim Holdings

Over one day ago | Thu Nov 15 0:00:00 PST 2007

November 15, 2007 -- Former McDonald's USA Chief Communications and External Relations Officer to Play a Key Role in Market Strategy MUNDELEIN, Ill. -- Z Trim Holdings...

8.) Shooting Industry - Benelli USA names brand marketing manager

Over one day ago | Fri Sep 1 0:00:00 PDT 2006

September 1, 2006 -- Benelli USA has named Joe Coogan as brand marketing manager at its headquarters in Maryland. Coogan will be responsible for promoting the brand names...

9.) DM Review - Scripps Networks Serves Up Ad Sales Thanks to Customized CRM System

Over one day ago | Sun Jun 1 0:00:00 PDT 2008

June 1, 2008 -- Scripps Networks is a subsidiary of the E. W. Scripps Company, a diverse media concern with interests in national lifestyle cable networks, newspaper...

10.) Business Wire - Sheshunoff Management Services Taps Tocquigny For Branding, Strategy, and Interactive Marketing

Over one day ago | Wed Mar 5 0:00:00 PST 2008

March 5, 2008 -- AUSTIN, Texas -- Tocquigny (http://www.tocquigny.com), a leading marketing firm that guides companies to winning business solutions for a digital...