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Brand Management Press Releases

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Brand Management

We have 6 pages of Brand Management Press Releases.

31.) Busak + Shamban: Busak+Shamban Is Now Trelleborg Sealing Solutions: A New Name With an Outstanding History

Busak+Shamban operate as the global sales and marketing arm of Trelleborg Sealing Solutions. To consolidate their brand strategy, Busak+Shamban is to change its name to Trelleborg Sealing Solutions, effective from April 2, 2007.

Busak+Shamban has been part of Trelleborg AB, with whom they share a foundation in polymer expertise, since its acquisition in October 1, 2003. With a pedigree going back over 50 years, the marketing arm continued to operate under the existing Busak+Shamban brand, while the manufacturing facilities adopted the Trelleborg name. Effective from April 2, 2007, to consolidate the group's brand strategy, Busak+Shamban will change its name to Trelleborg Sealing Solutions.

"The transfer will be seamless," says Claus Barsøe, President of the Trelleborg Sealing Solutions business area. "We feel this change will unify our total brand offering, emphasizing that our marketing companies and manufacturing facilities run as a cohesive unit. The quality of support ...

32.) Orsus Xelent Technologies, Inc.: Orsus Xelent Technologies Announces Fiscal Year 2006 Results

Orsus Xelent Technologies, Inc. (OTCBB: ORXT), an emerging designer and manufacturer of award-winning mobile phones in The People's Republic of China (PRC), today announced results for the fourth quarter and for the fiscal year ended December 31, 2006.

Revenues were $68,108,000 in 2006, an increase of 137.3% over the $28,705,000 reported for fiscal year 2005. Sales of CDMA phones represented 37% of sales, or $25,044,000 million a 398% increase over the $5,032,000 recorded in the previous year. GSM sales of $43,064,000 maintained a consistent 63% share of revenues as compared to the prior period. Revenues for the three months ended December 31, 2006 were $22,207,000, representing an 83.5% increase over the $12,101,000 reported for the same period in 2005. In fiscal year 2006, the Company adjusted its business model, market position and strategy, improved its te...

33.) Aptimus, Inc.: Aptimus, Inc. Named One of Silicon Valley's Fastest Growing Internet, Media & Entertainment and Communication Companies in Deloitte's Technology Fast 50 Program

Aptimus, Inc. (NASDAQ: APTM) has been named to Deloitte's prestigious Technology Fast 50 Program for Silicon Valley, a ranking of the fastest growing technology, media, telecommunications and life sciences companies in the area by Deloitte & Touche USA LLP, one of the nation's leading professional services organizations. Rankings are based on the percentage revenue growth over five years from 2001 to 2005.

Aptimus, Inc. experienced an increase in revenues of 748%, growing from revenues of $1.8 million in 2001 to revenues of $15.9 million in 2005. The revenue growth resulted in a 10th ranking in the Internet, Media & Entertainment and Communication category of the Technology Fast 50 for the Silicon Valley.

Aptimus President and CEO, Rob Wrubel, attributes the 748% revenue growth to developing a performance-based marketing platform that places transa...

34.) OTSP: More Than 1.25 Million People From Almost 200 Countries Chronicle and Share Humanity Around the Globe via Internet Time Capsule

Yahoo! Inc. (NASDAQ: YHOO) will showcase select contributions from what is expected to be the largest Internet time capsule in history. Larger than life images from the Yahoo! Time Capsule are being projected for three nights onto the canyon walls that cradled one of the world's oldest known communities at the ancient pueblo of Jemez in New Mexico during a three day celebration event Oct. 25 - Oct. 27th.

Yahoo! Celebration Event

More than fifteen hours of pictures, videos, poems and stories will be displayed at the historic site and sent into space via a digital laser light beam from the canyon. This stunning visual event will pay tribute to the past, present and future of online and offline communities around the world, and a simultaneous global web cast of the celebration will be available by searching on Yahoo! for "Time Capsule Celebration."

FOR B-...

35.) Luxury Institute: Luxury Institute Survey: Wealthy Consumers Rank Wine Spectator, Saveur and National Geographic Traveler Top Consumer Publications of 2006

According to the Luxury Institute's 2006 annual Luxury Brand Status Index (LBSI) survey of Consumer Publications, Wine Spectator is the publication that is rated best in the category, followed by Saveur, and National Geographic Traveler. Bon Appetit, Veranda, Architectural Digest and Scientific American complete the "A" list of consumer publications rated best by America's wealthy.

Wine Spectator won, not by necessarily being first in any one key metric, but by executing the fundamentals of subject matter expertise, content relevance and helpfulness, appropriateness of advertising, and superior production quality extraordinarily well. Scientific American is the publication rated first for subject matter expertise. Saveur ranks first for content relevance and helpfulness and appropriateness of advertising. It is also the publication that is growing fastest in stature.

Architectural Digest has the highest perceived production quality, followed distantly by Departures and Veranda....

36.) OTSP: News Footage / Soundbites: More Than 1.25 Million People From Almost 200 Countries Chronicle and Share Humanity Around the Globe via Internet Time Capsule


Yahoo! Inc. (NASDAQ: YHOO) will showcase select contributions from what is expected to be the largest Internet time capsules in history. Larger than life images from the Yahoo! Time Capsule are being projected for three nights onto the canyon walls that cradled one of the world's oldest known communities at the ancient pueblo of Jemez in New Mexico during a three day celebration event Oct. 25 - Oct. 27th.

Yahoo! Celebration Event

More than fifteen hours of pictures, videos, poems and stories will be displayed at the historic site and sent into space via a digital laser light beam from the canyon. This stunning visual event will pay tribute to the past, present and future of online and offline communities around the world, and a simultaneous global web cast of the celebration will be available by searching on Yahoo! for "Time Capsule Celebrati...

37.) Market Wire: Market Wire Promotes Executive, Expands Role and Strengthens Media Relations Operation

Market Wire, a leading newswire in North America and a full-service distributor of company press releases and material news, announced today the promotion of Jessica Strange to executive director, Media Relations.

Ms. Strange joined Market Wire in May 2005 as the company's director of Media Relations. Prior to that, she was the content development and distribution manager with PR Newswire where she worked in progressively responsible positions in client services, sales, media relations and channel development, culminating in her responsibility for establishing PR Newswire's relationships with media and commercial online properties.

"For the past two years, Market Wire has been busy building out a world-class media relations organization," said Paolina Milana, vice president of Marketing and Media Relations for Market Wire. "Jessica has led this charge by developing, expanding and managing this very critical piece of our business. As a re...

38.) BelAir Networks: BelAir Networks Highlights Mobile Broadband Mesh Momentum at MuniWireless Conference

MuniWireless, Booth #11 -- BelAir Networks, the leading provider of mobile wireless broadband mesh network solutions will showcase its products at the MuniWireless Conference in Minneapolis, October 24th, 2006. At the show, the company will discuss their municipal wireless strategy, new partnerships and recent deployments in world-class cities including Minneapolis, Toronto, and City of London, UK.

"Cities across the globe are increasingly relying on BelAir Networks to deliver industry-leading mobile broadband performance and scalability, and carrier-class capacity and reliability," said Jim Freeze, SVP of Marketing and Alliances for BelAir Networks. "BelAir Networks partners with industry leaders and technology innovators to bring BelAir's high performance wireless infrastructure to leading cities."

BelAir Networks offers the industry's only complete portfolio of mobile broadband mesh networking equipment including single, dual- and multi-radio wireless mesh nodes offering t...

39.) DAVE Networks: DAVE Networks Launches B2B Model With Its S.O.C.I.A.L. Platform Building IPTV Networks/Communities Around Various Brands

Digital Hollywood booth #40 -- DAVE Networks, the developers of DAVE.TV, today announced its B2B platform with its S.O.C.I.A.L™ (Social Online Community & IPTV Application Library) platform. The new technology platform allows any company to build social IPTV communities around various brands leveraging DAVE Network's extensive API application library of video social community tools designed to grow a social group base and generate user participation or awareness for any brand or affinity group. The launch of S.O.C.I.A.L is just the first step in the development of DAVE Network's enterprise applications available on its new B2B site, www.davenw.com.

DAVE Networks will be at Digital Hollywood October 24-26, in booth #40, at the Santa Monica Loews Hotel, demonstrating its latest IPTV application for building brand awareness.

DAVE Networks enables brands to utilize S.O.C.I.A.L. as a turnkey, white label technology platform to create qu...

40.) OTSP: Finals MVP Dwyane Wade Starts the Season Wearing a New Ring and a New Shoe: The Converse WADE 1.3

It's good to be in Dwyane Wade's shoes. In the past year, the Miami HEAT guard unveiled his first-ever Converse signature shoe, helped win the NBA championship title, took home the Finals MVP trophy and was a tri-captain for the USA Basketball team at the World Championship of Basketball in Asia. Converse and Wade hope to start a similar path for the 2006-2007 season by once again launching a new performance basketball shoe bearing his name.

As the Miami HEAT open their title-defending season on October 31 against the Chicago Bulls, Wade will take the court wearing the Converse WADE 1.3 -- a new signature shoe that improves upon the performance and comfort of the original WADE shoe Converse launched last year.

"The excitement coming into this season is seeing if we can do it all again. I always hope to play better than the year before and continue to improve my game. Last year we launched my first-ever signature shoe, and this season we've improved the original and created the ...


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