Marketing Information

Claritas Inc., the premier provider of intelligent marketing information and target marketing services, announced today it had entered into an agreement with PRO Group, a leading co-op for independent consumer electronics retailers, to provide its membership with targeted marketing information developed from the PRIZM® NE lifestyle segmentation system.

Neil Portnoy, Claritas Assistant Vice President, Consumer Durables, said the PRIZM NE data will be utilized to create custom segments based on data from PRO Group members' customer files. He added that the analysis of the customer data, which is being funded by a major electronics manufacturer, is currently underway.

"This level of cooperation between retailers and manufacturers is groundbreaking and will result in the execution of target marketing strategies aimed at upscale consumers in all trade areas where PRO Group retailers are located," Portnoy said. "PRO Group retailers will drive more foot-traffic into stores," cont...

Who: AirTight Networks®, the leading provider of wireless intrusion prevention solutions, and TippingPoint™, a division of 3Com and the leader in intrusion prevention systems, host a free web-based seminar on "The Impact of Wireless Technology on the Retail Industry." The event, which focuses on PCI compliance for wireless applications, goes beyond PCI to include best practices for securing a WLAN against a multitude of emerging wireless threats. Speakers: Dennis Tsu, Vice President of Marketing at AirTight Networks, Ted Ross, Director of Systems Engineering at TippingPoint, and Roger Nebel, National Strategic Security Practice Leader at FTI Consulting

Moderator: Rick Gallagher, Publisher at STORES Magazine and LPinformation

When: April 18, 2007 at Noon EDT (for one hour, which will include a Q&A session)

What: Retailers today are using wireless LAN (WLAN) technology extensively to enable mobility within the store for POS termina...

IDenta Corp. (PINKSHEETS: IDTA) released a memorandum today detailing a number of significant activities the company will be undertaking in the coming months. The memo lists activities with the government of France, a U.S. visit by IDenta's CEO along with its Chief Scientist in early May, the development of a drug detector for morphine, the completion of testing for two new drug detectors, and applications for two new U.S. patents.

"It is hard to prioritize the value of these business activities, but do I feel that this mission to the U.S. may be our most important in a long time," said Yaacov Shoham, IDTA CEO. "Our marketing channels in the U.S. are beginning to report sales of drug detectors, as well as a growing interest in our IDenta Alert explosive detectors. We have scheduled high-level meetings in each of the cities we are visiting, and expect to m...

www.DigitalMediaStocks.com, an investor and industry news portal for the digital media sector, presents an exclusive investor podcast with Mr. Justin Davis from After Market Support, a financial marketing firm specializing in creating liquidity for publicly traded stocks including Infosmart Group Inc. (OTCBB: IFSG). The discussion looks at Infosmart Group, one of the most profitable DVDR manufacturers in the world, and its positioning to take advantage of the opportunities within China's and Brazil's economic explosion. Mr. Davis also discusses developments and global market opportunities within the digital media market in DVDR and the future outlook for High-Definition (HD) media.

Infosmart, well positioned in the Asian markets, has established itself as Hong Kong's leading recordable DVD manufacturer. Mr. Davis ...

Mobicom Comm, Inc. (PINKSHEETS: MBMC), a leading provider of mobile content distribution, has made coupons and gift cards as we know them a thing of the past. MBMC has launched two new products in the U.S.: CouponTxT and GiftCardTxT. No more clipping or looking for that plastic gift card that Aunt Erma got you for Christmas.

CouponTxT can be sent right to a consumer's cell phone. It can come as a text message or as a full color coupon with barcode ready to use. CouponTxT also has the fulfillment built on the backend. So it redeems right at POP(point of purchase) which means an easier time for the retailer.

GiftCardTxT is a fully functional giftcard that is waiting on your cell phone to use at thousands of stores, restaurants, movies and more. No more calling an 800# to see how much you received or how much is left. You get a real-time balance right on ...

SuperPro Vending Group (PINKSHEETS: SPVG) is pleased to announce that their Board of Directors has approved the retirement of 10.8 million free trading shares. The retirement will reduce the Company's total float size to approximately 63.2 million shares. Coupled with the 4th quarter filing in 2006 and completion of its Audits, the Company is looking to position itself for up-listing to the NASDAQ Bulletin Board.

"This is just the first step for our Company in our plan to take SuperPro to the next level. SuperPro is excited to show our shareholders that the company is committed. Management believes the Company is undervalued based upon its current contracts and distribution agreements," stated Steve Petersen, CEO of SuperPro Vending Group, Inc.

In August 2006, SuperPro announced a breakthrough Marketing and Distribution Agreement with Cadbury Adam...

Sunwin Stevia International Corp., a wholly owned subsidiary of Sunwin International Neutraceuticals, Inc. (OTCBB: SUWN), announced today that it has received several purchase orders from multiple high-end, national and regional grocery chains to carry the company's OnlySweet™ stevia dietary supplement product line in over 1,700 heavily trafficked grocery outlets beginning in June 2007.

"We are very pleased with the results of our initial marketing efforts," said Jeffrey Reynolds, CEO, Sunwin Stevia International. "We are currently in negotiations with a considerable number of additional national and regional grocery chains and feel confident that the number of outlets offering OnlySweet™ will continue to grow substantially during the next six months. Having spent years in the consumer packaged goods industry representing a wide variety of products,...

For the first time in any U.S. radio market, Q101 (WKQX-FM) and program sponsor Verizon Wireless are bringing listeners the musical journey of an up-and-coming Chicago alternative rock band through fully integrated media channels. The on-line "Breaking the Band" reality show at Q101.com began March 12 and combines live and studio performances along with videos and MP3s; on-line band diaries and "home movies"; fan interaction through video and text message alerts for new Web entries; and a CD launch meet and greet at a Verizon Wireless retail location.

"The competition for listeners is greater than ever," said Lance Richard, Director of Sales for Emmis Communication's WKQX-FM and WLUP-FM. "Emmis' 360-degree marketing model is rooted in the idea that we need to be everywhere the consumer is on his or her time. By integrating multiple marketing solutions such as radio, on-line, texting and retail options, we custom-fit a program to people's lifestyles and create powerful multi-chan...

Capitalizing on the multi-billion-dollar-a-year prom industry and the $209 billion that teens spend annually (according to Alloy Media & Marketing), Prom and Pageant Expositions is creating the largest and most innovative direct selling and experiential marketing opportunity for the teen market in the United States. Beginning in January 2008, teens will be able to experience their own unique event where they will be completely immersed in the products and services that they will need to get ready for their prom, quinceañera, sweet sixteen, bat mitzvah, cotillion or for their life in general. The events will take place in six major US cities (San Francisco, Los Angeles, Houston, Chicago, Atlanta and New York), bringing some of the biggest and best consumer companies together in one place.

"It's not just about the dress and the shoes anymore. It's about a total lifestyle, and we have created an event where teens can experience all of the products and services that they nee...

Loyalty Lab, Inc., the leading on-demand loyalty solution, announced today it has inked a partnership with Goodmail Systems, Inc., creator of the CertifiedEmail system of trusted email, to ensure delivery of branded email messages sent from Loyalty Lab's on-demand Customer Relationship Manager Suite.

Loyalty Lab's Software-as-a-Service solution lets consumer brand marketers create and send campaign and triggered email on the same platform that manages their loyalty program, promotions and campaign management. Goodmail's CertifiedEmail system ensures 100% delivery and automatic rendering of links and images so branded messages with specific calls to action, such as a targeted promotion with a special offer for loyalty program members, will arrive intact in the shopper's inbox. CertifiedEmail is presented with a special blue ribbon envelope icon that visually differentiates it as an authentic message that comes from a legitimate sender.

"We are delighted to be working with Loyalt...