Marketing Information

Retailers are showing signs of significant maturation in their approach to RFID. While only 6.5% of retailers surveyed are spending money on RFID technology today, twice that have budget allocated toward RFID implementation.

In a new report by Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), titled "RFID: Roadmap for Retail," Aberdeen reveals that retailers are dropping mandate-driven RFID initiatives in favor of programs that will address supplier visibility, inventory management and customer service. Thus, the value proposition of RFID to retailers can be segmented into three general areas: "Many RFID initiatives suffer because they are perceived as an IT issue. When the retail CEO taps an operations manager with technical skills to be the RFID 'thought leader' for the organization and enlists the collaboration of the IT group, the initiative has a much bett...

The once clearly defined differences in high availability, business continuance and disaster recovery are becoming blurred as more end users try to centralize the process of keeping businesses running 24/7, according to a new report by Aberdeen Group, a Harte-Hanks Company (NYSE: HHS) titled "High Availability: Data Protection and Recovery for Continuous Uptime."

"Our research shows that the process of protecting businesses against risk is evolving and it is becoming more centralized," said Sonia Lelii, a research analyst at Aberdeen Group. "Ultimately, this should weed out inefficiencies that occur when business continuance, high availability and disaster recovery are treated as three separate initiatives."

Aberdeen's research also found that organizations understand the importance of high availability in insuring their applications and data are available co...

Small to midsize enterprises (SMEs) are leveraging product lifecycle management (PLM) technology and adopting best practices to improve product development and deliver more innovative products to customers. A recently published report, Profitable Product Development for SMEs by Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), finds that Best in Class companies are hitting the product development metrics that drive profitable growth 49% to 74% more frequently than average competitors. These top performers are up to 14 times as likely as their poorer performing competitive counterparts to meet key targets for product launch dates, product revenue, product costs, development budgets and quality targets.

"As a result of their superior ability to meet development targets, Best in Class companies are delivering innovative products to market an average of 22% faster t...

Digital prototyping and electronic notification technologies are helping engineering and manufacturing organizations to meet launch dates, revenue, cost and quality targets -- on budget -- despite demand for more products of increasing complexity according to a new report from Aberdeen, a Harte-Hanks Company (NYSE: HHS).

Findings from Aberdeen's Digital Product Development Benchmark Report show that digital prototyping enables the assessment of a product's performance and manufacturability. Additionally, electronic forms, lifecycle management and workflows all automate the notification of product development stakeholders. For example, among companies surveyed, 51% of top performers assess manufacturability prior to design kickoff through digital prototypes.

"Digital product development technologies allow companies to build fewer physical prototypes, process f...

OmniComm Systems, Inc. (OTCBB: OMCM), one of the fastest growing companies in the EDC marketplace, today announced that they have closed 10 new business deals in Q1, 2007. This new business comes from a variety of companies, including Medical Device, Biotechnology, Contract Research Organizations, Academic Medical Centers and Healthcare.

"We are very pleased with the results of our first quarter," said Steve Johnson, Sr. VP of Business Development. "We've had a good mix of new customer business with repeat business from existing clients to fuel our growth. OmniComm's dedication to delivering above and beyond what our customers expect remains a critical part of our company's mission and it's what keeps our customers coming back." Johnson added, "With our new customers, we look forward to building long-term business relationships and delivering superior EDC solut...

TradeBeam, a leading provider of Global Trade Management (GTM) software, signed a 10-year strategic partnership with the China International Electronic Commerce Co., Ltd. (CIECC) to bring its GTM platform to the Chinese market. The CIECC, which is sponsored by the Ministry of Commerce of the People's Republic of China (MOFCOM), will market and sell TradeBeam's on-demand software solution to over 1,000,000 businesses in China using its sales organization in 100 offices throughout China.

"We selected TradeBeam after a very careful review and strict selection process," said Junsheng Liu, the General Director, CEO and Board Chairman of the China International Electronic Commerce Co., Ltd. "As leading software and service providers in our respective countries, this strategic collaboration will propel both China and TradeBeam ahead of those around the world. We expect that as a result of the CIECC's national marketing and world-class infrastructure throughout China, this offering will si...

Leisure Direct, Inc. (OTCBB: LDTI) announced today that it has appointed Robert Dapper as its President. Mr. Dapper is the founder of Royal Spa Manufacturing, based in Indianapolis. He started Royal Spas as an engineering student at Purdue University, incorporated in 1983, and has grown it to one of the most successful spa manufacturing and distribution companies in the industry. Robert Dapper stated, "Leisure Direct has a compelling strategy and I look forward to driving pending deals to closure in the near term, and folding in Royal Spas' expertise to enhance the Business Plan."

Under Mr. Dapper's leadership, Leisure Direct will implement the first stage of its Business Plan of acquiring or opening 50-60 locations in the Eastern half of the United States over the next 3-5 years. It is the intent of Leisure Direct to acquire or open 10-15 locations by year...

Mobicom Comm, Inc. (PINKSHEETS: MBMC), a leading provider of mobile content distribution, has made coupons and gift cards as we know them a thing of the past. MBMC has launched two new products in the U.S.: CouponTxT and GiftCardTxT. No more clipping or looking for that plastic gift card that Aunt Erma got you for Christmas.

CouponTxT can be sent right to a consumer's cell phone. It can come as a text message or as a full color coupon with barcode ready to use. CouponTxT also has the fulfillment built on the backend. So it redeems right at POP(point of purchase) which means an easier time for the retailer.

GiftCardTxT is a fully functional giftcard that is waiting on your cell phone to use at thousands of stores, restaurants, movies and more. No more calling an 800# to see how much you received or how much is left. You get a real-time balance right on ...

Flowfinity Wireless Inc., a leading provider of adaptable applications and fully integrated solutions for the wireless enterprise, today is announcing the release of Flowfinity Actions 5, the latest and most innovative version of a multi-purpose wireless application designed for coordinating both people and information. Used for delivering business solutions as diverse as work order management, project management, asset management, sales management, and compliance management, Flowfinity Actions 5 leverages the unique capabilities of BlackBerry® smartphones from Research In Motion (NASDAQ: RIMM) (TSX: RIM).

"Flowfinity Actions 5 combines the best of both worlds for businesses needing wireless solutions," said Dmitry Mikhailov, CEO of Flow...

Union Dental Holdings, Inc. (OTCBB: UDHI) www.uniondentalcorp.com/ir -- a provider of multi-state dental services for union members, announced today that Amalfi Research Group, Ltd. has initiated coverage of the Company. The entire comprehensive report can be viewed by visiting http://www.amalfiresearch.com or http://www.udhi.msprofit.com.

"As we position our company for future growth, we feel it imperative to align ourselves with industry leading research houses and public relations organizations," said Dr. George Green, President and CEO. "Amalfi Research has established itself as a leading provider of market intelligence for emerging companies such as UDHI. Since initiating coverage, Amalfi Research has exceeded our expectati...