Marketing Information

Spine Wave, Inc., a company focused on the development and marketing of innovative spinal surgery solutions, today announced the completion of a new $45 million round of equity financing. The Series D round was led by the Compass Global Fund, LTD, an investment fund of the Cotrel family, along with a syndicate of individuals led by and including Ron Pickard.

Dr. Yves Cotrel, in addition to leading this investment, is one of the pioneers of modern scoliosis surgery. His company, Sofamor, merged with the former Danek to become Sofamor Danek in 1993, creating what became the world's leading spinal implant company. His daughter, Dr. Marie-Helene Plais, served as President of Sofamor Danek Europe and has joined the Spine Wave Board coincident with this financing.

Ron Pickard is a current Spine Wave Board member and is the former Chairman and CEO of Sofamor Danek. The majority of the balance of new funds was invested by Jerry Elliott, the former CEO of Global Signal who recently j...

Capitalizing on the multi-billion-dollar-a-year prom industry and the $209 billion that teens spend annually (according to Alloy Media & Marketing), Prom and Pageant Expositions is creating the largest and most innovative direct selling and experiential marketing opportunity for the teen market in the United States. Beginning in January 2008, teens will be able to experience their own unique event where they will be completely immersed in the products and services that they will need to get ready for their prom, quinceañera, sweet sixteen, bat mitzvah, cotillion or for their life in general. The events will take place in six major US cities (San Francisco, Los Angeles, Houston, Chicago, Atlanta and New York), bringing some of the biggest and best consumer companies together in one place.

"It's not just about the dress and the shoes anymore. It's about a total lifestyle, and we have created an event where teens can experience all of the products and services that they nee...

In order to support Wilkin Guge Marketing's aggressive new business development plans and the rapid growth of its clients' businesses, the agency announces the addition of Brand Research Specialist Audrey Cabrales to its team and the promotion of Shannon Carlson to media director.

"The growth in our research and media capabilities will be very beneficial to our clients," said Gail Guge, managing partner/brand strategist of Wilkin Guge Marketing. "These two departments work closely to understand target audiences and reach them more effectively and efficiently to maximize our clients' budgets and grow their revenue more aggressively."

With 12 years of operations and research marketing experience, Cabrales joins Wilkin Guge from Bull BBQ where she served as the company's financial and marketing analyst. Her brand experience also includes tenure with Honda, Olive Garden, L.A. Fitness, Olan Mills and Red Eye. She has a degree in business administration with a marketing concentration...

Discera, Inc., a world leader in CMOS MEMS oscillators, resonators, and provider of next-generation timing solutions, today announced that Tyco Electronics' M/A-COM, a leading provider of wireless radio frequency (RF), microwave and millimeter wave components and systems, has qualified Discera's MEMS-based oscillator series, MOS1, for use in their telemetry transmitters. M/A-COM qualified Discera's device after a series of tests as an alternative to quartz crystal in building timing components.

The durability of consumer electronics products is tested daily. Devices such as phones, PDAs and MP3 players are always being dropped, bumped or jostled and are expected to continue working in this rugged environment. When M/A-COM tested the reliability of the new Discera component for electronics devices, they tested it for military grade uses. The testing, designed to prove the reliability and durability of silicon-based resonators for timing devices, included shooting the component out o...

Hanley Wood, LLC, has grown its executive-leadership team by hiring Ken Beach to fill the newly created position of Executive Vice President, Corporate Sales.

In his executive-level sales role, Beach will direct selling efforts that integrate the media, data and marketing services, assets, and channels offered by Hanley Wood's four operating divisions. He also will oversee the company's sales structure and operations, and contribute his insight and expertise to corporate-level product development and business planning.

"More and more housing- and construction-industry marketers seek strategies and programs that can cross multiple media and bring measurable results. Hanley Wood is perfectly positioned to design and deliver these integrated solutions," Beach says. "No other media company can offer this important industry a stronger blend of marketing insight, proprietary data, creativity, and audience reach."

Prior to joining Hanley Wood, Beach gained more than 25 years of ...

Industrial Biotechnology (PINKSHEETS: IBTY) is pleased to announce the engagement of investor relations firm, Designated Marketing LLC, based in Frisco, Texas. Designated Marketing will assume all direct shareholder communications, as well as developing additional shareholder awareness for the company.

Dave West, CFO, says, "We are happy to have Designated Marketing LLC come on board. They will do a great job of updating our current shareholders as well as expanding our overall institutional and individual investor awareness."

About Designated Marketing LLC

Designated Marketing LLC (Designated) is a full-service financial communications and investor relations firm that specializes in micro/small-cap companies. Designated Marketing provides expert consulting services and customized proactive investor relations awareness campaigns. They design and ...

SOHOware, Inc., a Wireless LAN pioneer and a key vendor of Business Wireless Networking recognized by prestigious WLAN market research firms such as In-stat and Infotech, launches AeroMesh™ Solution, a unified in-building and outdoor integrated enterprise Wireless LAN for killer applications such as wireless voice over IP or voice over WiFi (VoWiFi), IP video Surveillance and Fixed Mobile convergence (FMC).

"AeroMesh™ delivers breakthrough distributed layer 3 routing capability with rapid convergence algorithm and Cross Layer QoS," says Mike Mo, SOHOware VP of Engineering, continuing, "features necessary to support WiFi enabled business applications, such as IP surveillance, active RFID, mobile healthcare, inventory management, retail point of sale, guest access and location services, wireless MDU/MTU multi building campus and branch offices, and dual mode WiFi and Cellular phones over unified...

ActiveCore Technologies, Inc. (OTCBB: ATVE), a Company that operates as a payment technology solution provider, is announcing today that discussions to acquire Collective Point of Sale Solutions Ltd. (CollectivePOS) have ended. This transaction was terminated because a financing structure suitable to both companies could not be reached and the ActiveCore Board and management were concerned that the transaction had become overly dilutive for the ActiveCore shareholders.

ActiveCore had planned to use the CollectivePOS acquisition as a base to launch a Merchant Services consolidation strategy that would have provided an immediate and expanding client base for the implementation of its other payment products. This strategy remains valid and the Company will continue to pursue this course. The Company has already identified a number of other similar targets and will...

Online beauty and cosmetics etailer, Makeup.com Limited (OTCBB: MAKU) is pleased to announce the successful launch of the makeup.com community forum.

The introduction of the online forum has allowed beauty enthusiasts from across the web to join together within an online community. The forum creates an outlet for individuals to share information as well as find answers to beauty questions. Within the forum, beauty conscious individuals and customers may choose to create a new topic of discussion or may continue to offer their individual opinion on a wide variety of topics including: general makeup talk, application tips & tricks, skin care discussions and general product reviews.

The online forum also allows for makeup.com to feel the pulse of the customer through this unique marketing tool. The views and comments posted on the forum allow Makeup.com Li...

Acronis, Inc. (http://www.acronis.com), a technological leader in storage management software, announced that Computer Troubleshooters, a worldwide franchiser of computer technical support with more than 450 locations in 22 countries, has selected Acronis True Image as its backup and disaster recovery application of choice. The agreement calls for Computer Troubleshooters' franchisees to be able to provide Acronis True Image to their customers and use the application as part of their support services.

"Our clients range from consumers to small- and mid-sized businesses," said Chip Reaves, co-founder of Computer Troubleshooters USA. "These corporate clients require the same high level of data security as any enterprise user and they get that high level of security from the Acronis solutions."

"I've been using Acronis True Image and Acronis Disk Director for years," said Russ Spriggs, president of SCT Solutions, a Computer Troubleshooters fran...