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81.) Outlook '09: What's in a Brand Name? - Brandweek Magazine

Over one day ago | Fri Jan 2 10:28:00 PST 2009


Brandweek Magazine

Outlook '09: What's in a Brand Name?
Brandweek Magazine, NY - Jan 2, 2009
Pepsi to spend $1.2 billion on the category over the next three years to boost North American sales; brand packaging, sizing will experience a significant ...

82.) Bleak economy blamed for plant layoffs - Russellville Courier

22 hours, 29 minutes ago | Wed Jan 7 7:57:00 PST 2009


Bleak economy blamed for plant layoffs
Russellville Courier, AR - 22 hours ago
JW Aluminum, located on Tyler Road, announced the layoffs to employees Monday, the company?s director of sales and marketing at its corporate headquarters ...

83.) Three Rules for Thriving in 2009 - Adweek

Over one day ago | Sun Jan 4 21:06:00 PST 2009


Three Rules for Thriving in 2009
Adweek, NY - Jan 4, 2009
Packaging of all kinds, delivery vehicles of all kinds and POS presentation of all kinds-these are all media (let's call them "house media"). ...

84.) Gatorade Is Keeping It Capped - Mediapost.com

21 hours, 55 minutes ago | Wed Jan 7 8:31:00 PST 2009


Gatorade Is Keeping It Capped
Mediapost.com, NY - 21 hours ago
Best lede of the year so far in marketing journalism: "Gatorade is looking to jump-start sales by keeping its mouth shut." I don't know whether it was ...

85.) Environics Launches Sustainability And Clean Energy Practice - North American Windpower

22 hours, 28 minutes ago | Wed Jan 7 7:58:00 PST 2009


Environics Launches Sustainability And Clean Energy Practice
North American Windpower - 22 hours ago
In addition, the agency has experience working with companies, associations and nonprofits in such areas as recycled paper and packaging, forestry and ...

86.) Comm. packaging money to drop, study says - Bizjournals.com

Over one day ago | Thu Dec 18 7:34:00 PST 2008


Comm. packaging money to drop, study says
Bizjournals.com, NC - Dec 18, 2008
Suppliers will see a near-term drop in income from communications packaging, the latest in telecom marketing, according to a new study. ...

87.) Pritchitts introduces colour-coded packs - packagingnews.co.uk

Over one day ago | Tue Jan 6 4:24:00 PST 2009


Pritchitts introduces colour-coded packs
packagingnews.co.uk, UK - Jan 6, 2009
The colour-coded packaging has been designed to help customers differentiate between its products. Simon Muschamp, Pritchitts head of marketing, ...

88.) Package Design Can Make or Break a Line Extension - Packaging Digest

Over one day ago | Mon Jan 5 15:04:00 PST 2009


Package Design Can Make or Break a Line Extension
Packaging Digest, IL - Jan 5, 2009
In many cases, packaging designers hue too closely to the original design, letting many consumers mistakenly grab the wrong version in the two seconds or so ...

89.) Fair Trade: Why women are the superior marketing sex - Economic Times

Over one day ago | Wed Dec 31 12:12:00 PST 2008


Fair Trade: Why women are the superior marketing sex
Economic Times, India - Dec 31, 2008
It?s easy to use the offensive stereotypical explanations: women like softer subjects such as marketing and are good at design and packaging. ...

90.) Del Monte Foods Says Yes To Unique 'Peel-Free' Bowl Design - Packaging & Converting Essentials (press release)

1 hour, 3 minutes ago | Thu Jan 8 5:23:00 PST 2009


Del Monte Foods Says Yes To Unique 'Peel-Free' Bowl Design
Packaging & Converting Essentials (press release), Belgium - 54 minutes ago
... and great-tasting fruit, Del Monte needed a versatile packaging format, as Xander Shapiro, Director, Produce Marketing, Del Monte Foods explains. ...

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