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Marketing

1.) Kancils judges at the finish line

2.) HP to put women and youth first

3.) Brand values start to dawn on businesses

4.) Viral star travels with Visa

5.) TNS executive takes senior Nielsen role

6.) Bugis has twins

7.) Former Starcom chief starts venture

8.) Lose the jargon and follow the money

9.) Citibank to keep spending despite staff cull

10.) Durex to march streets with sex-stories and condoms

11.) My Playmall Crushed

12.) Activiste gets Danamon extension

13.) Standard Chartered banks on marketing

14.) myTax kicks off pitch

15.) Sony Ericsson rides HK's first Wifi bus

16.) New look Mindshare drives off with Daimler

17.) Droga5 snaps up Puma

18.) EURO takes Carlsberg's green from NagaDDB

19.) ADM looks for agency

20.) BBDO takes the Gunn, LB at 2nd

21.) Teaching gets buzzed up

22.) Time to burn the house down

23.) Now TV pushes Now Hong Kong Channel

24.) BrandStory retains Asience

25.) Microsoft updates Windows Live

26.) Philippines bolsters tourism

27.) Iris makes experiential expansion

28.) VW gives Shanghai a heads up on La Vida

29.) CAAS dons new online look

30.) M&C Saatchi scores with TMI international account

31.) Media fragmentation steers Castrol online

32.) Facebook looks for more ad dollars

33.) WPP and Nielsen swap assets to complete TNS acquisition

34.) The Pitch: Building sandcastles in the sky

35.) OMG discovers the Pathway of consumer spending

36.) BBC asks the tough questions

37.) Ministry of Foreign Affairs pitches

38.) Aggressive marketing drives AirAsia's credit crunch strategy

39.) DBS puts creative and media up for pitch

40.) FX's secret revealed

41.) Citygate tries to lure bargain hunters

42.) Branding is the light at the tunnel's end

43.) Accidents happen in Prudential campaign

44.) Manic Design Cheers-on new wins

45.) Travel feature MMHK Nov - The long road ahead

46.) Saatchi Lab makes Spring agency roster

47.) Understanding Consumers in Tough Times

48.) Market Research MMHK Nov

49.) Regional Watch MMHK Nov

50.) The headlines - a month in News MMHK Nov

51.) TV Top 20: Game show overtakes drama

52.) Disney Live! heads out

53.) Mamma mio! SingTel bags Serie A

54.) Berjaya's big branded content idea

55.) Zuji aims to revive online travel sector

56.) Engagement is key despite confidence slump

57.) Govt tightens the scrum on hub goal

58.) The Road not taken

59.) MARKET RESEARCH FEATURE: Understanding Consumers in Tough Times

60.) DM Case Study Nov 2008

61.) Rapping all the way

62.) Goh Time: Silence Is Not Golden

63.) A.S. Louken motors on with Pinnacle

64.) Nokia slashes 450 jobs

65.) Mindshare to focus on digital offering

66.) Mobile internet usage in China to slow

67.) OMG and dgm search together

68.) Hog's Breath succumbs to Contagious

69.) Café Deco powers up Asia Miles

70.) TNBT forges closer ties with the Arab World

71.) Gift of The Economist this Xmas

72.) Channel One selects agencies for retail project

73.) FX programmes "unsanctioned"

74.) PepsiCo invests US$1bn on China growth

75.) Saab revs up with creative review

76.) MAS wins race for in-flight mobile

77.) Pepsi launches major rebrand

78.) September sales hit $22.7 billion

79.) STAR WORLD overhauls on-air image

80.) AIA swings the axe

81.) Worried about the economy? Spend up

82.) Tiger Airways head marketer exits

83.) Olympic Games spook local brands

84.) Lee makes Singapore return for Capella

85.) TBWA-ISC\Malaysia wins award, creates more Michelin (lovin') men

86.) The Pitch: Money-Money-Money-Money, but is it enough?

87.) Sennheiser softly beats pitch drum, hires agency

88.) TV Top 20: News takes a back seat

89.) Marketing Peer Briefing: Valuing online success

90.) Is Thailand tourism terrific No Longer?

91.) GWDS October 2008

92.) PAYING YOUR WAY

93.) MOTOR VEHICLE MARKETING FEATURE. Smaller not bigger is better in auto land

94.) Engineering your own search

95.) Why designers need to think like a suit

96.) POSB has a punt on sports sponsorship

97.) TV Top 20: Gem of Life shines brightly

98.) ITV looks for pay TV distributor

99.) It's Milk+Co for Malaysia Airlines' project

100.) TBU to ramp up regional footprint

101.) Malaysians optimistic about economic slump

102.) Real estate players Red after pitch

103.) Microsoft bolsters Asian presence

104.) Coke turns on the romance

105.) Nike turns roads into foam

106.) Digital pay TV pushes down piracy levels

107.) The hand shaking is over now it's war

108.) Asian marketing future rosy

109.) Lion and Grey part ways

110.) DMG lands more Volkswagen business

111.) Eds letter MMHK October

112.) Tomorrow Group launches research offering

113.) Lau to head sales at Intercontinental

114.) ANA/Interbrand: Seniors marketers blind to brand value

115.) Could branding sway the cheap seat set?

116.) TUF scores big games

117.) M-Zone grooves to rebellious teens

118.) ?Whodunnit' murder mystery hits town

119.) Sixth Sense gets edgy

120.) Yahoo to swing axe in Asia

121.) Wwwins boss slams Pathways study

122.) Domestic brands trump rivals on service

123.) Esprit accelerates retail expansion

124.) Blue in Eloqua tie-up

125.) Radio ad spend jumps 23% in Malaysia

126.) OgilvyOne's gold the one and only

127.) MINI's Hercules maximises awards for BBDO/Proximity Malaysia

128.) JWT takes away Pizza Hut

129.) Market research slammed as "pathetic"

130.) FX redefines brand with sexier content

131.) Mac makes many go green with envy

132.) Bond returns with new Sony Ericsson gadgets

133.) Publicitas and SinoTech form partnership

134.) Bosideng repositions for all seasons

135.) NBA's great leap forward in China

136.) Credit Suisse launches campaign at T3

137.) TSA gets RM$15m sweetner from Nectar Capital

138.) Iris Singapore's MD heads to London

139.) SPH: Budget cuts are "premature" for now

140.) Iris keys in on sponsorship marketing

141.) CNG expands across Asia and the US

142.) Esplanade dons new online look

143.) Hong Kong affluent most mobile savvy in Asia

144.) Cathay Pacific hit by financial storm

145.) The Pitch: A groovy kind of road

146.) IPS ramps up marketing

147.) CIMB hits all media in chase for ROI

148.) Trinity P3 readies Singapore outfit

149.) A320s take off, prices lose altitude

150.) Langham Hotels hires VP marketing

151.) Ka-ching: economic slow-down fails to slow shoppers

152.) Car sales slow for a second month

153.) NBA arenas to roll out across China

154.) Wego?s spotlight on hotels

155.) Upwardly Mobile MMHK October

156.) Regional Watch MMHK Oct

157.) Applying the brakes

158.) Diageo calls pitch

159.) NTUC FairPrice digital review in play

160.) Chow Tai Fook wins bid for Peace Mark

161.) Eight rules to success in China's evolving market

162.) The headlines MMHK October

163.) Big up the brand to take on the world

164.) MasterCard pimps up

165.) No Pasta Hut for Pizza Hut

166.) Jian Li Bao hires McCann to rejuvenate brand

167.) Fernandes takes to the sky in CEO brands

168.) In-store decisions low in Singapore

169.) Tourism Australia goes walkabout

170.) Aegis acquires Clownfish

171.) Sprice.com embarks on digital push

172.) TNS accepts WPP takeover bid

173.) SingTel to cut ad spend

174.) Travel magazine escape!(s) the presses

175.) The Pitch: Politics, the great creative inspiration

176.) Nokia gets musical

177.) River Festival boosted by F1

178.) OneXeno introduces new SEM service

179.) Malaysians want options, comfort and speed

180.) One more for Group Eight

181.) Harbour City takes top HKMA/TVB Award

182.) Was that a pitch you just called?

183.) The Pitch: Give me your Ideas and I?ll give you my brand...

184.) Wego shopping together

185.) The Pitch: The worst kind of PR

186.) HP takes to fight ?Colouritis?

187.) Halloween makes its way across Asia

188.) Divide and sell - the art of marketing

189.) Feature Sept 2008 - Early Adopters

190.) Comment - Be a sport

191.) DM Case Study - September '08

192.) Jet Airways Reaps Kids' Biennale

193.) First green account gets low emissions push

194.) The Pitch: I was wrong

195.) Old media still tops for consumers

196.) KL Convention Centre bags two accolades

197.) Industries face challenge of conservative spending consumers

198.) Baidu enters online TV market

199.) SPH ups prices

200.) GroupM China appoints Jin as trading head

201.) VisitBritain makes agency appointments

202.) Premiere expands end-to end

203.) Octopus Rewards gets a boost

204.) F1 sponsors: Off the pace?

205.) SCM boost monthly women's mags

206.) Shell gets user-friendly with lubricants

207.) DiGi falls back on '1 Low Flat Rate' to win customers

208.) Sony plugs in for new customers

209.) TBWA/ISC Malaysia finds it pays to stay together

210.) Tiger gets tatted up

211.) Samsung Anycall aims to challenge iPhone

212.) Wen Ken launches water drink

213.) Innity chats up eBuddy

214.) Volvo confident with marketing approach

215.) 3-Sixty shows off

216.) Ikea rapped over new range

217.) Should Hong Kong be worried?

218.) The headlines MMHK Sept

219.) Regional watch MMHK September

220.) Entertainment drives the third screen in Asia

221.) TNT says "Sure we can" after " Can do"

222.) MasterCard: Women shop more than men

223.) Interbrand creates new China role

224.) 15 million potential clients with Google News Malaysia

225.) Maxis gets headstart on Blackberry bold

226.) Interbrand: Coke still top dog

227.) Rise, perk, lush and rest at the Fairmont

228.) Preferred Hotels Group goes to Wego

229.) Maxis brings consumers a hi-tech Ramadan

230.) Local talent setting excellence at international level

231.) More work for fuel companies

232.) Makheia Asia makes Asia move

233.) Tiger hunts soccer fans in packs

234.) CNN news feeds make it to mobile

235.) StarHub dons a new look

236.) Asia telco veteran picks up the call at Maxis

237.) Consumer research results give buying forensics

238.) OCBC retains Y&R

239.) Etihad's new agent with a mission

240.) RWS gets dressed for success

241.) Peugeot shifts gear to art world

242.) Safra Radio overhauls

243.) Visa appoints TBWA as creative lead

244.) HP adds flair to womens tech market

245.) BTS launches regional HQ

246.) Caltex powers AFF Suzuki Cup

247.) TSA scores rights to Italy and Spain for FIFA

248.) Samsung goes pink

249.) Singapore Motorshow 2008 flags off campaign

250.) Branding Angus, Thongs and Perfect Snogging

251.) Ruder Finn inks PR deal with LVMH

252.) TMI opens to first round wooing

253.) Grey taps cultural roots to promote hand washing with soap cause

254.) Ninemsn evolves mobile platform

255.) Ogilvy lands Changping modernity project

256.) Tourism Malaysia targets Chinese travellers

257.) Purple makes Hong Kong debut

258.) Energizer's records go on and on and on

259.) Nespresso identifies emerging luxury class

260.) Three vying for Malaysia Airlines project

261.) Asian consumers moderate spending

262.) Omnicom lands at the City of Dreams

263.) Momentum hires Tsang as MD

264.) Auditors' final say on Effie winners

265.) Proton hands over naming rights

266.) Royal Selangor strikes Gold at POPAI

267.) Motorola's Lena Goh makes Microsoft move

268.) Pizza Hut up for grabs

269.) Wego beefs up partnership

270.) Curtain raiser at Global Brand Forum Malaysia

271.) Chivas Studio taps creative community

272.) CanonGoesGreen with Dentsu and partners

273.) Australian Pork executes ATL campaign

274.) O&M dominates Agency of the Year awards

275.) Crush rolls out Maxicare work

276.) Levi's unbuttons at newstands

277.) Luxury overload arrives at WSJ

278.) Google tries to have it all

279.) Grain & Pixel brings F1 to Hugo Boss

280.) Ocean Park creates Chinese Halloween

281.) Market changes hit SCMP Group

282.) Two days until top agency named

283.) Bag-men tout online sex toys

284.) Smartone further pushes HomePhone+

285.) Going for gold_eds letter MMHK Aug

286.) The headlines: A month in news

287.) Asus picks Religion for Eee PC biz

288.) OMG creates Pathway to consumer behaviour

289.) Poll: Hong Kong's masters of luxury?

290.) Maybank makes agency appointments

291.) Aesop stamps signature on Hong Kong

292.) Maxis successful with small-scale outreach

293.) End of the GfK-TNS affair

294.) MAS creative not up for grabs, project is

295.) An underwater transaction for Olympus

296.) Coke launches goodwill campaign

297.) Divided Loyalty

298.) Heading a revolution - Aug'08 profile

299.) Marketing To Women

300.) Taubman gives a peek into Macau complex

301.) Saatchi's takes JobStreet in three-way pitch

302.) Samsung focuses on camera products

303.) Interbrand expands global portfolio

304.) The Greek River God gets revamped

305.) P&G's markets Total Effects against aging bodies

306.) The Pitch HK: China, the promised land?

307.) U Mobile's campaign garners over 100,000 subscriptions

308.) Motorola prolongs Ming Dynasty

309.) The Pitch: China, the promised land?

310.) Parkroyal 'teas' up brand awareness

311.) Jörg dabbles in races and gets airtime

312.) McCann Worldgroup Housewarming Party

313.) Service excellence goes a long way

314.) Tom Group launches Stardoll for China

315.) Punj Lloyd Eyes Changi Airport

316.) Nokia ?N-Gages? with Garena.com

317.) Acxiom?s Bordelon resurfaces at Merkle

318.) Are the good times over?

319.) Hilton Beijing pushes dining service

320.) The Mira looks for style-minded travellers

321.) Rice, mice and more hits for SunPage

322.) Nippon launches 'Blobbies' of paint

323.) ?Ultimate party? for Heineken enthusiasts

324.) Newcomer El Toro sets its sight on Hong Kong

325.) Barclays Wealth to sponsor ?da:ns? festival

326.) Chivas snubs F1, appoints PR AOR

327.) Canon gets social

328.) Shell and Cold storage promote F1

329.) Zenith boosts China team with new hires

330.) Wyndham Hotel brands united online

331.) Guinness steps up to rugby challange

332.) Planet Fitness goes True rebranding

333.) Kae hunts for acquisitions

334.) Macau looks beyond casinos tables

335.) SmarTone opens first Experience Store

336.) Intercon hires Di Cicco as new director of communications

337.) StarHub believes in mermaids

338.) Telkom appoints TBU

339.) CIMB asks consumers to ?Save and Invest?

340.) ING simplifies financial planning

341.) Xbox Xperts to boost Xbox Live performances

342.) Poll finds Chinese are looking to spend more

343.) Singapore Air Force likened to the wind

344.) Equestrio China enters the Olympic countdown

345.) Suzuki fields ASEAN football sponsorship rights

346.) Local companies see benefit from brand licensing

347.) SAS pushes new CRM strategy

348.) Timberland puts passion for outdoors on a pedestal

349.) DDB wins Human Organ Transplant Act work

350.) BrandStory to net Chinese for Vegas

351.) Kingfisher Airlines to JWT Mumbai

352.) Samsung launches Olympic sports channel

353.) Queensland tourism explored with Qais

354.) Direct Mail Case Study - Aug'08

355.) Disney Music Group teams with Universal

356.) Luhrmann to head Aussie tourism push

357.) Wal-Mart plants a flag in Hong Kong

358.) Research reveals women's spending clout

359.) EA and HP tie up to launch Spore

360.) 'Beijing' rocks for new luxury magazine

361.) GIO does mobile for click-to-call success

362.) Smart Shop Display on its way

363.) Magnum gets all webbed up

364.) Coke selects Ogilvy for sustainability push

365.) Marketing Solution Consultant ? JCS Digital Solutions

366.) MasterCard gets on the catwalk

367.) New site gives the down-low on high-end housing

368.) Hilton Hotel plants Doubletree in Beijing

369.) Kee Wah ups exposure as TVB drama sponsor

370.) Red Bull Rookies unveiled

371.) Ciba to launch Air Optix Aqua marketing effort

372.) MTV extends partnership with YoYo TV

373.) Cheil grabs another award for Homeplus

374.) Blackberry turns bold and booms

375.) Kodak cashes in on digitalising offices

376.) Disruption at the Browhaus

377.) Publicis acquires Portfolio

378.) Bank of China sets Olympic countdown

379.) Seizing the tiger by the tail

380.) NTUC picks Euro as lead agency

381.) ING shows its F1 smarts

382.) Google partners local players to launch Google Maps HK

383.) Evian taps on women's golf again

384.) Reap bags Asus

385.) Asian Aerospace targets Chinese buyers with enhanced website

386.) 141 Sercon activates Pulse Suite

387.) TVB lends star power to eBay charity

388.) KPMG picks Gosh and OMD

389.) Starwood puts marketing staff first

390.) Nike takes 'Courage' global

391.) Clorets' pole dance for mini mints

392.) Ex-Harry the Hirer now Staging Connections

393.) Eight Partnership gets a bite of Apple

394.) Forevermark partners Chow Tai Fook to launch HK$60m diamond

395.) SilkAir says get out more

396.) Quotient SG is now BrandACT

397.) KLM celebrates anniversary with PurpleClick

398.) Home Essentials offers budget furniture

399.) Yahoo gets 'Style' makeover

400.) Bluetooth marketer Aura arrives

401.) WE Marketing Group gets gummies

402.) Stylo rides F1 wave with fashion show

403.) Baileys pushes cocktail shaker pack

404.) Travelzoo lures young executives to its menagerie

405.) Ellis heads STAR ad sales division

406.) Watsons regional account lands at OMD

407.) Coke and Yili leading Olympic marketing war

408.) JWT campaigns for HSBC loans

409.) iPhone mania sweeps Hong Kong

410.) Traffic rush spurs social networks sites

411.) Marketing to the super rich

412.) Nokia OOH retains Heartland Media China

413.) Vitasoy makes HK$10m brand investment

414.) 'Made in Italy', through China

415.) Locals show taste for Peranakan

416.) PCCW gears up for price war

417.) GMP follows up on Raffles Place Ghost hoax

418.) Volvo India MD set for Malaysia

419.) Safe sex can't be fun

420.) July'08 Feature - A brand new world

421.) PublicisLive gets World Economic Forum boost

422.) Cartoon characters plays big in licensing market

423.) H&K emphasises digital with appointments

424.) Coca-Cola builds its own 'bird's nest'

425.) MOE settles on agencies for recruitment campaign

426.) The Westin KL nabs director of sales and marketing

427.) Gayana Eco Resort names GM

428.) Carlsberg scores at UEFA Euro

429.) MoCo opens in Hong Kong

430.) DM Case Study - July 08

431.) Shunra expands to APAC, opens office in Singapore

432.) Design Bridge goes Dutch Lady in Vietnam

433.) CSL makes aggressive push in mobility

434.) Letting your brand do more for your talent

435.) HKTB can't resist the summer temptation

436.) Indonesian women dig Axe too

437.) Robert Walters sets up shop in Thailand

438.) Discovery HD goes Down Under

439.) Market Research - July'08

440.) Desperate Housewife in Magnum teaser

441.) Friendster to send Text Alerts

442.) Pulse launches IPO in London

443.) Comment - July'07

444.) The kiwi season is upon us

445.) Singapore Traffic Police bored of gore

446.) Fujitsu PC APAC turns 10, goes guerilla

447.) Local music festival calls for sponsors

448.) DMrocket goes direct

449.) LG?s secret revealed

450.) Crush to do up AHA!

451.) Tequila drops stunt on unsuspecting car owners

452.) StarHub redefines old adage

453.) Rise of the brandgelists

454.) MediaCorp launches Caldecott HD

455.) F5DC and Eyeka strike agreement

456.) Jeep's cross-linked online campaign pays off

457.) Cathay and AmEx partner for card launch

458.) Focus Media adds more bling

459.) Hurun and WE connect to China's rich

460.) Electrico looks to Clear Channel

461.) Virgin Atlantic throws Erik a bone

462.) Compuware 2.0 unveiled

463.) Wow, W Hotel's campaign kicks off

464.) China selected for co-branded camera launch

465.) SoyJoy romance blooms with Ogilvy

466.) The headlines - A month in news

467.) Regional Watch

468.) The great outdoors

469.) GroupM acquires 3 accounts

470.) TrueMove joins Conexus Mobile Alliance

471.) Zipper giant fastens in on AS Roma

472.) ACE asks "Why Not?"

473.) Diageo reveals Man U deal

474.) Four years of Asian Football for ING

475.) Hutchison: More than just calling

476.) Publicis JV looks for integration

477.) You lose 50% of your marketing budget, what happens next?

478.) Survey says email marketing works

479.) Microsoft makes TV advertising play

480.) Aquent sets up shop in Taipei

481.) Email marketing catching on across APAC

482.) Premiere Global Services launches myPortal

483.) Yahoo goes mobile after Google

484.) Discovery Hi Vision launches in Japan

485.) Fluid takes aim at custom publishing

486.) Jet Airways rolls out buses for brand push

487.) Mock protest a runaway success?

488.) Brandimage woos China OEMs

489.) PGK Media and Broadcast Australia form JV

490.) Irdeto announces new senior hire and Japan office

491.) Sparky fronts StarHub again

492.) St. Regis goes to KL

493.) Pepsi sets Malaysian Record

494.) Close but no Brandstorm cigar for Singapore

495.) Adidas extends relationship to Iris India

496.) 3D conferencing now a reality

497.) Poh Heng makes movie debut

498.) IM now available for StarHub customers

499.) Korean agency to present at Cannes

500.) Taiwan Tatler launched

501.) Slingers' stars aim for wow factor

502.) Eight lands Moksha8 expansion brief

503.) XFMedia to package DMG programmes

504.) MasterCard hopes to cash in on Great Singapore Sale

505.) NS.SG gets a facelift

506.) Nike's new reality for teen mobile campaign

507.) Canon turns to humour for business need

508.) Impact Asia wins Singapore tourism PR

509.) Asia beefs up for sports tourism

510.) StarHub launches B2B campaign

511.) Aviva sets no limit

512.) Pure Media Asia adds Quamnet

513.) iSentric takes Al Rajhi Bank mobile

514.) Small business stand to gain from branding

515.) Ogilvy wins more Venetian business

516.) Standard Chartered banks on marathon

517.) Kiwis wary of greenwashing

518.) Mobile phones: Music to the ears

519.) 8RewardsRoad to make splash in Vietnam

520.) Five star DDB

521.) AdMax secures Thai Rath

522.) Group Eight gets hold of Six

523.) Preferred Hotels for Singapore

524.) Velocity moves to emphasise branding

525.) Online metrics: Small numbers tell a big story

526.) Elemis and Paua partner for skincare push

527.) JCDecaux shows off Pepsi football

528.) Direct Mail Case Study - June 08

529.) Creative Corner - June'08

530.) Web Watch - June 08

531.) PCCW claims pay-TV leadership

532.) Kadence opens in HK, plots Shanghai move

533.) Carl's Jr launch sees mechanical bull action

534.) Messenger TV launches

535.) HKBN hits YouTube for ridiculous campaign

536.) Ogilvy PR drives new Rolls Royce

537.) RWS avoids landing in hot 'shark fin' soup

538.) AdMax launches Youth Channel

539.) The Journal for women

540.) Changes afoot at The Brand Union

541.) HKTB push through Olympic Piazza

542.) Sanyo's Eneloop takes to the streets

543.) Dell installs new GM

544.) Coach sets sights on Lan Kwai Fong

545.) MindShare and Maxus Focus TVCs

546.) Sunglass Hut over to Moon

547.) Global Chupa Chups biz to BBH

548.) Boss Pure sprayed at Tangs underpass

549.) McCann gets portion of Venetian Macau business

550.) WDA seeks agency for new campaign

551.) 'Let's play' at Raffles

552.) McCann wins Happy Harbour

553.) Yahoo and OMG study local internet audience

554.) Transitions launches regional TSLA effort

555.) Fancl preservative-free campaign pays off

556.) EA to get Hands-On Mobile Korea

557.) AXN Beyond coming soon

558.) Ninemsn into dating market

559.) AdTag official NDP Mobile Channel

560.) TVB hires Yung as BDM

561.) Local map portal launches

562.) Bio launch hits Singapore and the Philippines first

563.) Olympus campaigns to Turn

564.) Study: Death of print not near

565.) Police see no humour in PR stunt

566.) WPP hires "Project Da Vinci" CEO

567.) Industry supports earthquake victims

568.) Entourage stripped of bras

569.) Friendster campaigns for stars

570.) Haier shakes up agency roster

571.) Quamnet expands mobile reach

572.) $100K spent on Raffles Place hoax

573.) Afterworld Asia arriving

574.) Carrie prefers Coke Light

575.) NUS team wins Brandstorm pass to Paris

576.) UEFA Euro 2008 frenzy begins

577.) Air Asia on the offensive with Carat Media

578.) Johnson & Johnson gets touchy with launch

579.) SPH zaps Yellow Pages

580.) 'Got Character?' gets Webby

581.) Great Eastern celebrates past and present

582.) Apple loosens iPhone one-carrier policy

583.) SMRT for greener travelling

584.) Yahoo does T?m Cám

585.) Smartone looks to online mobile users

586.) ESS and Imagine pair up

587.) Pi2 speeds up Speedpost

588.) Air Asia ahead of MAS in online bookings

589.) Search giants change tact

590.) New brand ambassadors for True

591.) NEA soft sells energy conservation

592.) Batey and Lumina drive Audi A4 launch

593.) Euro RSCG wins at Montreux

594.) More bang for your online buck

595.) 20twenty wins two

596.) FusionBrand hires web 2.0 expert

597.) TNS cools WPP's acquisition fever

598.) VW stirs a honking presence for Olympics

599.) Waggener Edstrom wins Zuji PR

600.) More money for those in advertising, marketing and sales

601.) Seeing double with Levis

602.) Mengniu teams up with NBA

603.) CMC Markets picks AvenueOne

604.) XM flags off Royal Caribbean campaign

605.) Regional Watch - MMHK May08

606.) The headlines - A month in news - MMHK May08

607.) Viacom 'colors' India's screens

608.) Standard Chartered glows with cabs

609.) Proximity wins New Balance

610.) Halal Malaysia to The Brand Union

611.) Adobe launches Open Screen Project

612.) StarHub sticks with HardCandy at Zouk

613.) Zuji takes out top travel spot

614.) Pfizer Australia consolidates with IPG

615.) Using B2C tactics to make sense of B2B challenges

616.) Targeting migrant workers

617.) Direct Mail Case Study - May08

618.) Brand Health Check - May08

619.) Web Watch - May08

620.) Marketing Insights

621.) Milo milks OOH

622.) BBDO Korea wins Levi's back

623.) Mediacorp amps up local talent and shows

624.) GMT XXL launches in APAC

625.) Papa Johns pushes pizza culture to Chinese

626.) Samsonite goes on CNN

627.) Catapult births Slingshot

628.) Volkswagen-Skoda gets even more mobile

629.) web watch - MMHK May

630.) AvenueOne launches Asian Amex work

631.) M1 launches campaign that listens

632.) Campbell's signs NSD for on-pack promo

633.) Reap and Crush recharge Sanyo

634.) MTV ups digital push Asia-wide

635.) PepsiCo's Burwick goes global

636.) Sherry to head marketing for Marriott Asia

637.) MWG angles for bigger share

638.) Flex drives Bridgestone exhibits

639.) McDonald's offers free caffeine hit

640.) Slingers eager for season of bricks

641.) Samsung promotes HD on Nat Geo

642.) Tiger games go underground

643.) Flex Integrated Group formed by alliance

644.) Bloomberg pitch down to four

645.) Outrider appointed for Asian work

646.) WOM best for online shopping

647.) Shoppers seek value above all

648.) SingTel turns up the F1 promotions heat

649.) Rod to live a Mini life

650.) China climbs global brands ladder

651.) Asia Pacific leads in sports sponsorship

652.) Lowe staffs up after new business drive

653.) Unilever refreshes Sunsilk

654.) Coke throws its weight behind torch relay

655.) The unforgiving Singaporean - RD survey

656.) Tourism Australia names nine

657.) One2Free broadens target segment

658.) Bacardi drives home responsible drinking

659.) Microsoft ups ante with ad community

660.) Tsingtao cheers Olympic spirit

661.) Nurun China retains AWI digital account

662.) Top 20 TV : D.I.E takes out Super Trio

663.) iProperty.com hires from interactive agencies

664.) AOL offers local advertisers additional choice

665.) Guinness 9-ball makes a comeback

666.) WOM marketing for Madonna

667.) DDB Guoan swipes Huaxia credit account

668.) Don?t keep me hanging, study says

669.) New Balance to launch love hate campaign

670.) BBC Global pulls out all stops for Top Gear

671.) SingTel splash on the AYE

672.) Good brands to be recognised

673.) BBDO China chases luxury clients

674.) Tiger campaign talks awards

675.) Jet Airways enters China skies

676.) Hong Kong gets its own Earth Hour

677.) Harry?s leads mobile and online marketing push

678.) Korn/Ferry ships out new campaign

679.) Bezurk partners FastBooking

680.) PHD wins global New Balance biz

681.) Watsons targets women who puff

682.) Pepsi brand goes mobile through MyClick

683.) Nescafe launches online campaign

684.) Four Seasons Magazine gets a facelift

685.) Tomorrow launches T+L SEA?s first online campaign

686.) iBrand unveils Top Destinations

687.) Campers thinks inside the box

688.) Alcatel-Lucent kicks off soccer challenge

689.) Synovate launches brand tracking tool

690.) MDIS rebrands and recruits

691.) Fox Crime launches in Indonesia

692.) Red Spider lands on the red dot

693.) MTV and Swatch continue partnership

694.) Not just a game

695.) Search ambassador for R2

696.) LV still the brand to beat

697.) Rap star to bring down curtain on campaign

698.) Malaysia has poor CSR practices

699.) Burger battle hits the streets

700.) Vizeum bags Mamee

701.) SC Global spruiks luxury

702.) Nokia does kung-fu

703.) The Headlines a month in news

704.) Malaysians want to be richer but are easily satisfied

705.) Arc Malaysia grabs HP

706.) Carat Interactive wins Tune Talk

707.) UPDATED: EDC launches here

708.) Malaysians big online gamers

709.) BBC HD now on demand

710.) Unilab picks Crush

711.) Asylum brands frozen yogurt with spunk

712.) You got ?Moooo?d?

713.) Where are Hong Kong online users?

714.) Kult births C3 and Prataman

715.) BBC brings new channels to Indonesia

716.) Mydin boycotts Dutch products in protest

717.) The Lords of the Rings

718.) Brand Health Check - Apr08

719.) DM Case Study - Apr08

720.) Web Watch - Apr08

721.) DDB International now Milk+Co

722.) Moet enters luxury spirit market in China

723.) Club Med unveils global branding push

724.) Meat still sweet at any temperature

725.) Research International bolsters China presence

726.) Golin Harris takes Legation Quarter project

727.) Online racing game launched

728.) BusinessWeek partners with LinkedIn

729.) Solutions is now Solutions | Digitas

730.) Emirates goes transparent

731.) Motorola splits operations, seeks CEO

732.) MTV calls aspiring artists

733.) Friends launches first TV campaign

734.) Baron?s issues strong challenge

735.) Group Eight promotes Adelaide

736.) Income selects creative and media

737.) Nike+ takes top Gunn Gong

738.) Heroes Happen Here, happens here

739.) Smartone phones homes

740.) LV is most desired luxury brand in HK and SG

741.) LoLo picks Euro RCSG for new aloe drink

742.) Nivea nets Nat

743.) Singapore's DM excellence awards kick off

744.) Lion City gets Lion Air

745.) Reebok makes its move

746.) Discovery Channel Magazine's marketing pays off

747.) Asia's sponsorship growth continues to rise

748.) Cold Storage sponsors Singapore's Kids Run

749.) Publicis chosen as SSC's playmate

750.) Rednano is beta

751.) G2 tips on countering big retailers

752.) BMW sponsors budding filmmakers

753.) Fleishman-Hillard grows health division

754.) Unilever launches Rexona widget on Friendster

755.) Score with Durex's ?Pleasureball' game

756.) Indian cable TV growth at stake: CASBAA

757.) F1 in goes to schools

758.) Nokia ramps up music strategy

759.) Time Out Singapore spruiks online ad space

760.) MySpace China strikes video sharing deal

761.) Ladies wanted for sporting culture

762.) McDonald's sends kids to the Olympics

763.) ING ramps up marketing efforts for Grand Prix

764.) Outrider wins Unilever search business

765.) Proximity campaigns without the product

766.) Adventures in tailored travel

767.) Raising an army

768.) The headlines a month in news

769.) Wunderman rebrands

770.) The MLM case

771.) Genting International in online gambling

772.) Olay relaunches travelogue

773.) Interbrand sets up in Malaysia

774.) Alonso back for ING F1 efforts

775.) Hakkinen finds cause for comeback

776.) Nestle Foodservices gets rebranded

777.) GE Money listens and returns with James 2.0

778.) Coffee executives on LG radar

779.) HP equips women with more than handbags

780.) Coke Zero goes guerilla and viral

781.) Nielsen plays for global positioning

782.) Golf gets a booze

783.) Cyberspace helps opposition

784.) now TV claims leadership position

785.) BE chief relocates to expand biz

786.) OSRL/EARL needs a new name

787.) Maxis widens lead ahead of Digi

788.) Disney heads online for Chinese youngsters

789.) Samsung and Discovery continue HDTV evangelism

790.) Singapore up for user generated opinion

791.) HPB opens hearts to HIV/AIDS sufferers

792.) Singapore Expo intensifies rebranding efforts

793.) Mosaic gives a window into MDIS offerings

794.) McCann wins MIFC

795.) Capturing China's auto buyers

796.) Smartone dances to new tunes

797.) Grey opens Eye on Asia

798.) UPDATED: Spain communicates pink desire to SE Asia

799.) HP procurement still fronts PR review

800.) Red agency born in Vietnam

801.) Synovate: Levi?s is the most popular jeans

802.) BN spends RM1m in ads

803.) PCCW expands Eye service

804.) Famous four in Olympic Torch Relay

805.) Pulse expands to India

806.) Regional Watch MMHK

807.) Carl?s Jr to Jaab

808.) JWT boosts integrated offering

809.) Coke Zeroes in on Singapore

810.) Naga DDB wins Malaysia?s first Effie

811.) Marketing travel and tourism in Asia

812.) Ed's Letter - Mar08

813.) Asians and their thoughts on brands, advertising and life

814.) Brand Health Check - Mar08

815.) Direct Mail Case Study - Mar08

816.) Tracking the Asian Tiger

817.) Comment - Mar08

818.) Organising chaos in response marketing

819.) OgilyOne China hired Wan for digital efforts

820.) TV on downward trend

821.) SJIC finalises IDR agency roster

822.) Nokia design push gains momentum

823.) OMD appoints APAC chief

824.) DM gets nod for effectiveness

825.) Juve signs MP & Silva

826.) UPDATED: DHL edm surpasses benchmark

827.) Carat spots key consumer trends for 08

828.) Sa Sa strengthen brands and eyes China

829.) Frenzoo hires creative head

830.) Yili hands more business to JWT Beijing

831.) Grey Re-examining Asian Values

832.) Movius to launch mobile ad platform

833.) Agencies pitch for MIFC

834.) Branding in Asia of utmost importance, Grey

835.) Maybe Maybelline made right online move

836.) Sunkist solicit smiles for web campaign

837.) UMW rebrands

838.) Communicating CSR

839.) Panasonic picks Lowe

840.) Nielsen heads home for Chinese insights

841.) HSBC woos female golfers

842.) Changing the world, one sip at a time

843.) MS&L Digital goes global

844.) Samsung takes lead to launch iDTV

845.) WEF CASE STUDY : Hutchinson Essar

846.) Seeking shining start-up for inaugural award

847.) WEF CASE STUDY ? Ja! Natürlich

848.) Olsen spruiks Redken

849.) HSBC turns green ambassador

850.) Petronas gets kids talking about F1

851.) DraftFCB Retail looks to a bright future

852.) Ogilvy nabs Ikea

853.) Meritus gets Sparkfury

854.) Rolls-Royce reaches out to Chinese ultra rich

855.) Ayamas win for Lowe

856.) Shoppers blind to green crusade

857.) F1 aids more love for ING

858.) Readers take centre stage for Apple Daily

859.) Kae does Singapore and Shanghai offices

860.) WEF CASE STUDY ? RaboPlus

861.) Montblanc pursues women

862.) WEF CASE STUDY ? Le Numéro 118 218

863.) Fleishman and Paprikas? healthy valentine

864.) Pulse expands into London

865.) Grey to deliver StemCord ads and marketing

866.) Asian marketers defend waste claim

867.) Asian marketers defend waste claim

868.) SinoTech Media partners DMS Group

869.) Hyundai parks at Initiative

870.) Acision and OgilvyOne now allies

871.) Sony puts movie fans in motion

872.) McCann beefs up creative team

873.) Where's the money in mobile advertising?

874.) Delay No Mall takes on guerilla marketing

875.) Twinity marketing to become reality

876.) Weaker growth in retail sales expected - MasterCard

877.) Astana to do safety TVCs, budget tripled

878.) The headlines, a month in news

879.) BBS taps on F1 marketing know-how

880.) W Hotel gears up for Q3 launch

881.) Celebrity scandals and brand image

882.) Octagon shifts operations to China

883.) Ed's Letter - Feb08

884.) Marketing Peer Briefing - Feb08

885.) The in's and out's of enterprise IT marketing

886.) The Singapore social media dichotomy

887.) Brand Un-conscious

888.) Comment - Feb08

889.) DM Case Study - Feb08

890.) Brand Health Check - Feb08

891.) Teens and Great Eastern in a chorus

892.) IDA searches for media agency

893.) Campaign ends with a kiss

894.) WEF CASE STUDY: Allianz Riester

895.) Mindshare China tweaks senior team

896.) Tourism Australia stunts cinema goers

897.) Marketers wasting company money

898.) Encompass aligned with JWT

899.) Coca-Cola blogs

900.) Is there money in mobile advertising?

901.) WEF CASE STUDY: Bandidos

902.) Sabah all out for tourism

903.) Wunderman brings Law to Singapore

904.) Morley to lead Nielsen Marketing China

905.) Tenders up for sex and cigarettes control

906.) AdTag, MediaCorp go for reader feedback

907.) Mirror world sparks tourism opportunities

908.) JWT Malaysia gets a stake in Tourism Malaysia

909.) MAS picks RMG Worldwide Malaysia for digital

910.) Wisma stunt targets women

911.) New World taps Grey for IDD launch

912.) HP chases China's lucrative youth market

913.) Five agencies after Digi account

914.) Proton on media spend

915.) MAS close to announcing digital agency

916.) Axis represents Nokia Ad Biz

917.) Spa search portal enables targeted promotions

918.) Bloggers recognised at convention

919.) Luxury superbrands entice China's superich

920.) Girl on Girl a hit

921.) Terengganu comes out of its shell

922.) Holiday Inn meets heroes everyday

923.) NatGeo debuts world?s first smart tunnel

924.) Sony goes social for Cyber-shot

925.) Mouse carnival gets guerrilla start

926.) HPB introduces ?HIV credit card?

927.) Avaya appoints Hong Kong GM

928.) Sharapova and Sony Ericsson team up

929.) Great Eastern starts life at 100

930.) Crush and Bang climb to the Pinnacle

931.) Footfall Index to rollout in Hong Kong

932.) Perodua mystery car goes NagaDDB way

933.) Media strategy wins over creative for tourism

934.) Hakuhodo wins Ajinomoto pitch

935.) Malaysians are SMS junkies

936.) Ed's Letter

937.) F1 hits the road(show)

938.) TNBT names new regional VPs

939.) Raymond Weil feels Vibes

940.) Leapfrog lands in Asia

941.) Direct Marketing Agencies

942.) The headlines, a month in news

943.) Moderate drinking keeps you sexy

944.) Top SME brands get recognised

945.) Wunderman helps Xbox nurture customer relationships

946.) MAS calls DM tender

947.) AirAsia and Tiger Airways promo face off

948.) Guinness Anchor reaches out to the Chinese

949.) Changing nature of man

950.) WPP takes research focus

951.) Consumer confidence high in HK

952.) Regional news

953.) Samsung musicall hits Hong Kong outdoor

954.) Flyer lifts spirits

955.) Is a new look OK with you?

956.) Ng defects to Express Airways

957.) Y&R wins major investment company pitch

958.) JWT augurs the future

959.) Y&R wins major investment company pitch

960.) Hitachi goes warm and fuzzy

961.) HSBC putts women first

962.) Synovate goes after multi-market clients

963.) Omnicom takes a slice of Shunya

964.) March of the Guinness penguins

965.) Lenovo gets the idea

966.) MBF gets wheels for deals

967.) The Central signs on OOH media rep

968.) More room for Room Service

969.) Brand Health Check - Jan08

970.) Ed's Letter - Jan08

971.) Comment - Jan08

972.) Not a short term thinker

973.) Now you see it, now you don't

974.) Direct Mail Case Study - Jan08

975.) Flight stimulator

976.) The era of digital change will break you if you don't embrace it: Accenture study

977.) Tune Store taps on fast growing Kota Kinabalu

978.) More ad dollars for apparel brands

979.) Courts Mammoth undergoes mega rebranding

980.) AirAsia flogs fashion to pay for ads

981.) Tune Money shows ambitious tone

982.) SADD to deter drink driving

983.) Little shophouse of Nando's

984.) Tourist spots show transit X'mas spirit

985.) MEC snares Sony's Asia media biz

986.) HKTB shifts WinterFest strategy

987.) Nokia dispenses joy to youths

988.) MTV Switch-es on again

989.) WPP scoops Agency of the Year

990.) eBay hits the road for festive promo

991.) Samsung opens Olympic shop at airport

992.) Toshiba gears up for A&P blast

993.) Market research stays offline

994.) Nat Geo explains Chinese medicine

995.) Philips calls for lab rats

996.) 4As defends Petronas brand ranking

997.) Dell's push not made to order

998.) Samsung confident in word-of-mouth

999.) APAC onboard for WPP's ?teamRoyal?

1000.) Ad banners get a second life

1001.) Consumer outrage over Santa clause

1002.) HKBN makes senior marketing hire

1003.) Naga DDB puts Malaysia on the map

1004.) Labuan Offshore seeks new positioning

1005.) No ads, no worries. Nudie debuts in HK

1006.) HPB talks about sex

1007.) Branding Asian sports stars

1008.) The great credit card face off

1009.) Ninemsn remarkets to narrowed audience

1010.) Troubled Malay Mail to be sold off

1011.) Digi launches no frills mobile brand, Happy

1012.) Citibank adds new dimension to loyalty

1013.) Great Eastern launches RM7 million blitz

1014.)